This email subject line is time-sensitive and creates a sense of urgency. Using this subject line entices the customer to open the email and see what’s inside. The email might consist of a limited-time discount or a gift with a purchase. This email example is short and sweet and includes a tease of an exclusive offer inside. By sending free shipping emails, you can stand out from your competitors and attract customers looking for the best deals and incentives. Stand out from competitors: Free shipping offers are increasingly common in e-commerce, with many customers expecting this perk when shopping online.By offering free shipping, you can reduce the likelihood of shopping cart abandonment and increase conversion rates. Reduce shopping cart abandonment: Shipping costs can be a major factor in shopping cart abandonment, with many customers abandoning their purchase when they see high shipping fees.Customers who receive free shipping are more likely to be satisfied with their purchase and may be more likely to return to your store. Increase customer loyalty: Free shipping offers can help to build customer loyalty by providing a positive shopping experience.
By sending free shipping emails, you can encourage customers who may be on the fence about a purchase to complete the transaction. Encourage purchases: Offering free shipping can be a powerful incentive for customers to make a purchase, as it reduces the perceived cost of the order.Here are several reasons why it’s important to send free shipping emails: Why is It Important to Send Free Shipping Emails? They can also be personalized based on the customer’s location, order history, or other factors. Shipping costs can be a significant factor for customers when deciding whether to make a purchase, so offering free shipping can increase the perceived value of a product and make buying easier for the customer.įree shipping emails can be sent as standalone promotions or included in a larger email campaign that provides product promotions, exclusive discounts, or other incentives. The purpose of this email is to incentivize customers to complete a purchase and reduce the likelihood of shopping cart abandonment. These emails typically highlight the free shipping offer in the subject line and body of the email, along with a call to action that encourages the customer to purchase. Celebrate the day of free shipping on exchanges – today only!įree shipping emails are marketing messages that promote the offer of free shipping for online purchases. Happy Birthday! Free Shipping on Your Special Day Free Shipping on All Spring Cleaning Supplies Why is It Important to Send Free Shipping Emails?.
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